UTMOST: Redesigning an arts and culture magazine
The team at William & Park Media Inc. reached out for help re-branding their online arts and culture magazine, Utmost Media, with a more urban, edgy vibe...
Squarespace for Service Businesses
THE CHALLENGE
Creating simple, beautiful websites for small businesses that want a web presence without the hassle.
Squarespace isn't right for every project, but when it's a good fit it can be sublime.
If you want an easy-to-use, no-fuss web presence, Squarespace can be a great solution. It has has a quick learning curve, an intuitive interface and friendly customer support that will help with most standard questions. But, besides the beautiful websites that we can build for you, my favorite part is that you don't have to worry about monthly maintenance, security against hackers or having to keep up with plug-in updates.
Furi: Building a Brand to Disrupt the Tennis Market
The founders of Furi Tennis wanted to disrupt the elitist tennis market and provide high-quality, low-cost tennis gear to a broader market. Read more...
Laura Geller: Engaging User Experiences
THE CHALLENGE
Encouraging interaction and engagement between the brand and their fans.
With the rise of social media, user generated content is becoming increasingly critical to the success of brands. Customers want to be more deeply involved with the brands they love.
Bon Appétit: From Print Magazine to Ebooks
THE CHALLENGE
Repurposing previously used magazine content to create new and unique ebook products.
I’m not much of a cook but I make up for it by my love of gorgeous food photography — so when Bon Appétit (the beautiful food magazine from Condé Nast). approached me about creating a series of ebooks, I was thrilled. I started off my career working on beautiful cookbooks so it felt like going back home — this time with a digital twist.
GoSmile: Elevating a Brand through Web Design
THE CHALLENGE
GoSmile needed a new website that would help differentiate their growing line of products, reflect the beautiful design of their products and improve user experience.
GoSmile is the premier, luxury tooth whitening brand. From their beautiful packaging and the elegant product designs, it’s immediately clear that they’re a step above the average teeth whitening you encounter in supermarket. However their website had lagged behind on proprietary software that restricted the functionality of the website and made updates extremely challenging. I love their products and was delighted when they approached me about their website. They wanted to move to Magento, get a responsive design, and, in the process, re-conceptualize their website.
AquaReveal: Design for a Skincare Start-Up
THE CHALLENGE
AquaReveal needed an online presence that could introduce them as a serious beauty player to buyers and customers, on a start-up budget.
The beauty start-up AquaReveal was founded on the idea that gentle, effective exfoliation is an essential part of skincare. Inspired by Korean beauty techniques, it presents an alternative to harsh acids or scrubs. I have been enthusiastically following Korean beauty trends and have always had trouble with traditional exfoliators, so I was doubly delighted to design the beauty start-up’s website.
Exhibition A: Growing a Contemporary Art Platform
Exhibition design for Exhibition A, a web platform co-founded by Cynthia Rowley to offer the work of top contemporary artists at affordable prices…