Calvin Klein: Design Packaging Concept
The Challenge
Concept work: fragrance packaging and label design for Calvin Klein — a self-initiated design study exploring label and package directions for new launches and legacy fragrances.
Eternity Summer boxes
CK One Sleeves
Eternity Moment sleeve, gift card and counter layout
Obsession Night holiday carton
Prototypes for seasonal holiday boxes
Just a small sampling of the moodboards, ads, and various collateral projects.