UTMOST: Redesigning an arts and culture magazine
The team at William & Park Media Inc. reached out for help re-branding their online arts and culture magazine, Utmost Media, with a more urban, edgy vibe...
Furi: Building a Brand to Disrupt the Tennis Market
The founders of Furi Tennis wanted to disrupt the elitist tennis market and provide high-quality, low-cost tennis gear to a broader market. Read more...
Bon Appétit: From Print Magazine to Ebooks
THE CHALLENGE
Repurposing previously used magazine content to create new and unique ebook products.
I’m not much of a cook but I make up for it by my love of gorgeous food photography — so when Bon Appétit (the beautiful food magazine from Condé Nast). approached me about creating a series of ebooks, I was thrilled. I started off my career working on beautiful cookbooks so it felt like going back home — this time with a digital twist.
AquaReveal: Design for a Skincare Start-Up
THE CHALLENGE
AquaReveal needed an online presence that could introduce them as a serious beauty player to buyers and customers, on a start-up budget.
The beauty start-up AquaReveal was founded on the idea that gentle, effective exfoliation is an essential part of skincare. Inspired by Korean beauty techniques, it presents an alternative to harsh acids or scrubs. I have been enthusiastically following Korean beauty trends and have always had trouble with traditional exfoliators, so I was doubly delighted to design the beauty start-up’s website.