Exhibition A: Growing a Contemporary Art Platform
THE CHALLENGE
Building an engaging and useful interactive experience around modern art collecting, Exhibition A is a web platform co-founded by fashion designer Cynthia Rowley to showcase, nurture and offer the work of top contemporary artists at affordable prices. We were delighted when they asked us for help in designing additional features and interactive apps, and increasing functionality as the site grows.
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01.
Creating variations on the homepage help to optimize engagement.
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02.
Creating the UX and visual design for effective grouping of artist collections.
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03.
Designing pages to highlight specific artists and their work.
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04.
Adding mockups and designs for galleries, contributions and personal collections.